According to Sunwell, the company''s patented Deepchill Systems assist customers such as Chicago fish processor Plitt Fish reduce spoilage by 75%.

Deepchill Fresh sashimi grade fish in Japan

Less spoilage not only directly increases profits but it also reduces the waste and the associated carbon footprint. Sunwell says that the Deepchill's unique cooling characteristics allows it to cool seafood twice as fast as traditional ice while maintaining a constant 0oC product temperature.

Sunwell cites independent scientific studies which it says proves that Deepchill is able to extend shelf life by 50%. This research has been verified through actual customer experiences such as mussel processor, Prince Edward Aquaculture (PEA). Jerry Bidgood, PEA's General Manager states that "Comments from our customers are extremely positive. They tell us they can get 10 to 12 days shelf life with our mussels in Deepchill ice, but only seven days from our competitors' product that uses other types of ice." Longer shelf life means less seafood ends up being discarded.

According to Sunwell, the Deepchill System's patented insulated non refrigerated silos with automated delivery systems which use insulated piping reduce ice losses by 80% as compared to conventional ice storage and delivery methods. This directly reduces the amount energy its customers consume to cool and preserve the same amount of seafood.

Simon Goldstein, Sunwell's Vice President explains the company's corporate philosophy as “Partnering with our customers to ensure that every fish caught or harvested ends up Deepchill Fresh on their customer's plates. By reducing waste and energy usage, we not only improve our customer's bottom line but we're also helping them make a measurable difference to the environment.”